Often times you’ll find that a product and its respective commercial have nothing in common. Just look at Dos Equis, Old Spice, Geico, etc.
I’ve never had Hahn beer before, but if its as good as their marketing department, then I’m in. Check out this clever gem from the Australian brewer. I’ve only seen this one so far, but I must assume the others are of the same caliber (at least I hope so)