Remarkable Graphic Design from the World of Beer: Oh Beautiful Beer

AleBrowar Lady Blanche

I admit it.  I’ve bought beer strictly based on the label.  Guilty as charged.  Running into the store with a limited amount of time, looking for the first thing to catch my eye…that’s my plan.

But who hasn’t?

It’s all about marketing really.  As a graphic designer much of my time is spent in promoting a brand or entity.  Print, web, logos, social media, event fliers…it’s all about catching the audiences attention, and engaging them enough to want what I’m presenting.  So it should come as no surprise when I say I “window shop” for beer from time to time.  If I like the label, I’ll probably like what’s inside.

Now to the point of this post.  Oh Beautiful Beer.  Oh Beautiful Beer is a site that “celebrates remarkable graphic design from the world of beer”, a site showcasing the creative energy that goes into marketing beer, and the amazing designs that result.  It’s a work of art on a six-pack!  I’m a huge fan and I think you will be too.

Here is their site
Oh Beautiful Beer.

Check em out on Facebook
www.facebook.com/ohbeautifulbeer

And follow them on Twitter @ohbeautifulbeer
twitter.com/ohbeautifulbeer

Enjoy!

Camden Town Brewery

Bogus Brewing Hard Guy Label

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Clever Marketing – Spill Proof Beer

Often times you’ll find that a product and its respective commercial have nothing in common.  Just look at Dos Equis, Old Spice, Geico, etc.

I’ve never had Hahn beer before, but if its as good as their marketing department, then I’m in.  Check out this clever gem from the Australian brewer.   I’ve only seen this one so far, but I must assume the others are of the same caliber (at least I hope so)

Hahn – Spill-Proof Beer – YouTube.